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The Noon Agency

Fun Twist

10/07/2025 BY Nicoletta Schaper


Fun Twist

The Noon Agency is kicking off the spring/summer 2026 order round with a playful twist. Visitors to the showrooms in Düsseldorf and Munich can look forward to a putting golf challenge on the agency's own three-hole putting green. "We wanted to give the visit a special touch; something that connects, awakens a little competitive spirit and, above all, is fun," explains agency owner Oliver Braun. "A little surprise awaits the successful chip-in."

A lot is also happening in the agency's brand universe, which mainly focuses on Scandinavian labels, denim and lifestyle brands. In addition to established brands such as Gabba, Von Jungfeld and Akaroa, two exciting new additions from last season are being expanded: Blue De Gênes from Denmark scores with its authentic denim aesthetic, modern fit and high-quality, detailed workmanship. "The brand stands for durable products with character and appeals to retailers who value authenticity and storytelling," says Braun. Bianco brings Scandinavian coolness into play, with urban designs ranging from sneakers to loafers and boots. "The focus is clearly on brown shoes. Fashion-forward design and suitability for everyday use are combined here," says Oliver Braun. "Whether for fashion, for an exchange or for the perfect putt: we cordially invite you to discover the collections in a relaxed atmosphere and look forward to the next round together."

Brands: Akaroa, Bianco, Blue de Gênes, Gabba, Von Jungfeld

www.thenoon.agency

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