Footwear Expertise

Torsten Lange is likely known to many as an online pioneer and the founder of frontlineshop.com.

Most recently, he served as Commercial Director, building up the sneaker brand Hoff in the D-A-CH region. Now his agency is opening its showroom in Düsseldorf’s Drahthaus on Kaiserswerther Straße. The latest addition to the D-A-CH region is the athletic brand Etonic, founded in the U.S. in 1876, which is already sold at retailers including Merci, Galerie Lafayette, Lulli sur la Toile, and Princess Antwerpen at prices ranging from 130 to 200 euros. The collection includes six models in up to 13 colors, primarily featuring 1980s, 1990s, and Y2K running and basketball silhouettes. There is also a premium line. The warehouse is located in the EU, with a cost ratio of 2.6. Other highlights include the Italian sneaker brand Puraai and the Spanish label Flabelus, which manufactures high-quality ballerinas and Mary Janes in contemporary silhouettes at its own factory. 

Brands: Crickit, Etonic, Flabelus, Puraai, Saye 

@torstenlangeagency