Botto Giuseppe
150 Years of Tradition, Reimagined
In 2026, Botto Giuseppe will celebrate an anniversary that marks not so much a look back as a new beginning. For 150 years, this Italian family-owned company has been synonymous with luxurious yarns, fine fabrics, and innovative jersey fabrics, and counts some of the world’s leading fashion and luxury brands among its clients.
“In this special year, every gesture, every event, and every encounter becomes part of a story that aims not only to commemorate, but also to inspire, connect, renew, and look toward the future,” says CEO Silvio Botto Poala. “150 years is more than just a milestone. It’s a passing of the torch to the next generation, a promise and a hope for the future, and the awareness that this story continues.”
Today, the fourth generation runs the company with a commitment to reimagining and building upon tradition. From the finest wool fabrics to the iconic Pin 1876 cashmere scarves from Alashan, Botto Giuseppe combines quality, innovation, and transparency.
Through investments in energy efficiency, smart processes, and responsible supply chains, Heritage is evolving into a modern luxury brand—or, to put it another way: history is becoming the future.
