Showroom Mindner
"Good things happen on a small scale"
Sandra, what's new with you?
Sandra Mindner, agency owner: Red Legend is from Marseille. They use only Candiani denim, produced in Turkey and Morocco—all organic and completely chemical-free. Behind the brand is a small, fair-trade company that really gets to the heart of the matter.
What's doing particularly well right now?
Humanoid is making great strides, step by step. Everything is now produced in Europe, including high-quality leather styles. I’m just as excited about Nomads NY: organic, made in small workshops, with great colors and beautiful hand-knits. Right now, I believe more than ever in the niche market and the flexibility of small labels.
Who else?
Scarlett Poppies is growing steadily. The boho look works wonderfully and is even more suitable for city life today. Hand-printed, embroidered day blouses start at 75 euros wholesale, and dresses range from 110 to 250 euros wholesale. A summer special is the handmade bags from Paris by Camalya: available in up to 20 colors, starting at 35 euros wholesale with a three-item minimum order. Available in Munich, Paris, and at Malkasten in Düsseldorf.
Brands: Bloom, Camalya, Humanoid, Liya Antwerp, Neu Nomads NYC, Red Legend, Scarlett Poppies

