Credibility 

Heritage has become an important stylistic element in menswear. What does the term mean to you? 

Enrico Giarrè, Designer, Original Vintage Style: The concept of heritage has changed significantly. It’s no longer about nostalgia, but about using the past as a tool to create something new. The growing vintage market reflects a desire for originality, while new collections must be contemporary. That’s why we don’t simply reproduce old models; instead, we use research to translate historical influences into modern products. Heritage is a valuable asset that must be preserved and reinterpreted—and fashion must always engage in a dialogue with the present. 

Customers are increasingly seeking quality and authenticity. Do you agree? 

Yes, the key word is credibility. After the era of fast fashion without substance and excessive luxury logo mania, we need brands that offer recognizable, reputable, accessible, and authentic products. 

What role do craftsmanship and details play in a digital world? 

In an age of rapid mass production, craftsmanship becomes the key differentiator. Technology and AI can provide support, but the artisanal process remains irreplaceable when it comes to the character of a garment.