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Jana Wieland

Responsible Garments & Gowns 

March 26, 2026 BY Lisa Hollogschwandtner


Responsible Garments & Gowns 
Founded in 2016, Jana Wieland’s eponymous label is known for fashion that is minimalist, sustainable, and deeply personal.

The designer believes in a deep connection between fashion and psychology and is convinced: “No garment can create authenticity, but every garment can reflect it. When you know what you need, you’ll choose clothes that allow you to be completely yourself.” For contemporary womenswear, the Austrian designer focuses on minimalism—less volume, more conscious choices, limited quantities. Quality over quantity creates space for true appreciation. With Jana Wieland Weds, Wieland expanded her offerings in 2024 to include a made-to-order wedding collection. 

www.janawieland.at

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