Ecoalf
Sustainability on the Atlantic
Ecoalf is once again setting an example: In Biarritz, the brand opened a completely climate-neutral store directly on the Avenue de l'Impératrice, within walking distance of the legendary Hôtel du Palais. The store design? Minimalist and well thought-out, dominated by recycled wood, the ecological footprint remains small.
Ecoalf showcases its eco-conscious DNA on 110 square meters: collections made from recycled materials that conserve resources while celebrating a modern coastal lifestyle. The focus: swimwear and surf-inspired looks for men and women. The large-format portraits of fishermen who are actively ridding the oceans of plastic waste as part of the Ecoalf "Upcycling the Oceans" project add a special touch.
With Biarritz, Ecoalf now has over 14 of its own stores and is represented in over 1,000 multi-brand stores.

