“It’s the whole package that counts”

What's your focus for the new season?

Dominik Meuer, Owner of Die Hinterhofagentur: We want to build even closer relationships with both our customers and our suppliers. Strong partnerships matter more than ever! Newcomers are held to the same standards as the more established brands. Many criteria—such as product uniqueness and quality, value for money, delivery quality, fit, ability to restock, gross margin, brand communication, flexibility, authenticity, and sustainability—must be met in order to successfully enter the D-A-CH market and, above all, to thrive there. We will intensify our business with partners who understand this.

What is anyany news?

Delan, a leather jacket label from Tuscany, specializes in washed leather with stunning details. In recent years, the company has focused more on producing under license for other brands. Since its relaunch in the winter of 2026, it has been investing more heavily in its own brand again. The men’s line will launch this summer, with the women’s line to follow.

Brands: Alessandro Lamura, Bob, Cashmere Company, Delan, Des Petits Hauts, Fourten, Hartford, Koike, Original Vintage Style, Outhere, Prime Shoes, Sacrécoeur, The Jacksons

@diehinterhofagentur