Yippie Hippie
Summer Vibes
In the 2026 summer collection, Mediterranean lightness meets urban boho chic: "Our styles are designed to carry the feeling of summer on the skin; airy, relaxed and full of energy," says Christiane Braun Prettin, founder of Yippie Hippie.
The colors? A firework display of lime, turquoise, emerald, rosé and pink. Whether bold or sunbleached - they appear in bold stripes, floral prints or as surprising contrasts.
In addition to flowing dresses, blouses and skirts, light cotton, soft viscose crepe and jersey are statement pieces. "We love details, be it crochet accents, terrycloth with a statement print or our new velvet in a batik look," says Braun Prettin. For a summer evening with a wow effect: lurex materials in sand tones with a gold shimmer.
A strong partner returns for the start of the season. The Heudecker agency is taking over sales in NRW, Hesse and Rhineland-Palatinate. At the same time, Yippie Hippie is growing internationally and is now represented in the UK and Ireland.
