Cuoieria Fiorentina
Italian beauty
New to the Prins-Juric agency are bags from Cuoieria Fiorentina, featuring fashionable designs and handcrafted details.
This marks the Italian brand's expansion into Germany and Austria. "With Cuoieria Fiorentina, we are expanding our portfolio with timeless Tuscan craftsmanship: 100 percent Made in Italy, responsibly tanned leather, and a look that works in everyday life," says Damir Prins-Juric. "For our B2B partners in the DACH region, this opens up a strong, affordable premium option with a clear margin." The retail prices of the leather accessories and bags range from €35 to €590.
Cuoieria Fiorentina was founded 48 years ago and is well established in its home market of Italy with 16 of its own stores, two franchises, and a further 300 multi-brand stores. It has also expanded into other markets such as the USA, Russia, Greece, Poland, and the Balkans. "Germany and Austria have long been among our top target markets," says Elisa Meini, member of the owner family and Head of Design. "With its presence in Germany through its four showrooms, the Prins-Juric agency is the right partner to build the German-Italian bridge for us and bring it to life with Italian beauty."
