Spotted: White Milano
Five Fashion Finds – curated by Julian Daynov
Together with White Milano, we asked fashion industry fixture and brand curation expert Julian Daynov about his top 10 findings at this season’s edition of White Milano, which took place from February 27th to March 1st. In the following article, you can find Part 1 of his take on the top fashion brands to watch. Stay tuned for Part 2 next week, focusing on accessories and lifestyle newcomers you should keep an eye on.
Titelfoto: © Georgi Andilov
TECLOR
Making all the way from Japan to Milan was definitely worth it for Teclor: a gender neutral brand focusing on light-weight total look collections and channeling a harmonious fusion between proficiency in fabrics technology and soft tailoring.
Designer Takeshi Morisaki has a very own take on simplicity within shapes and proportions and creating a sculptural, yet soft silhouette with a leather-like texture.
I loved the architectural lines and his hybrid approach on designing timeless pieces which will definitely transcend any short-term trend drive.
https://www.teclor.jp
https://www.instagram.com/teclor_official
BOMBO STUDIO
My very pronounced and ongoing love affair with shirting has certainly found a new personal highlight – Bombo Studio: carefree, gender neutral, refined, bold and contemporary shirts with an artistic twist on detailing on the collars and prominent cuffs.
The young designers duo is proudly living their entirely made-in-Italy credo and crafts signature contemporary shirting silhouettes in crispy and heavy cotton and loves to play with proportions and over-lengths in the front or back part of the pieces.
All in all – definitely a personal favorite and very exciting discovery.
https://www.bombostudio.com
https://www.instagram.com/_bombostudio_
WONDERKID
Led by the creative force of bold vision of Romania based Loghin Nicolae, the brand features a line up of very impressive denim pieces with even more impressive washing techniques applied on them, which the designer mastered up to perfection in the scales of soft fading and color blending.
Heavily inspired by the 90’s pop culture, very Gen Z, very expressive, very likable, very now. Definitely staying on my personal to-watch-list.
https://wonderkid-wdk.com
https://www.instagram.com/wonderkid_wdk
PRINZ BERLIN
In this hard and cold world, I believe we all need a warm and soft cashmere hug, don’t we?!
As soft and cozy as it can only get, cashmere is always the most comforting and inviting category to go through at the White and let me tell you that after browsing through the looks of Prinz Berlin I felt I had definitely arrived at a homelike spot.
Not only was I impressed by the incredible quality and the delicate tenderness of materials in use, but also by the modern aesthetics, contemporary visuals and the range of influences going from sleek and minimalist to bold and catchy; from silent luxury knitwear pieces to sophisticated prints on silk scarves and hats.
All luxurious, all elevated, all well staged: definitely a must-watch.
https://www.prinzberlin.com
https://www.instagram.com/prinzberlin_thelabel
LATINÒ
In a fast-paced world, Latinò offers a refreshing sense of calm with its timeless, Italian-made pieces. Founded in 2002, the brand merges the richness of Italian culture with an understated, yet sophisticated, style. Each collection is a masterclass in minimalism, designed with comfort and subtle details that elevate every piece.
The passion behind Latinò is evident in the dedication of its team, many of whom have been with the brand since its inception. With years of expertise from Massimo Vendali and Claudio Baldini, Latinò’s garments exude a quality and uniqueness that can’t be replicated.
The name Latinò itself speaks to the fusion of Latin American flair and European elegance, offering a distinctive style that feels both fresh and familiar. It’s no wonder that Latinò has become a beloved favorite for those who appreciate craftsmanship and effortless luxury.
https://www.latinobrand.it/
https://www.instagram.com/latino.brand
